Best Colleges for Marketing in California

The best colleges for a Marketing degree in California, led by University of Southern California, University of California-Berkeley and Santa Clara University. Each school is shown with its acceptance rate, tuition, and average SAT so you can weigh Marketing programs side by side.

Frequently Asked Questions

What is the best college for Marketing in California?

Based on our rankings, University of Southern California is the top-ranked college for Marketing in California. Other top choices include University of California-Berkeley, Santa Clara University, University of California-Los Angeles.

What are the best Marketing schools?

The best Marketing schools, based on program-specific federal data including median earnings and graduate counts, are University of Southern California, University of California-Berkeley, Santa Clara University. Our rankings use College Scorecard field-of-study data rather than editorial opinion.

How much does it cost to study Marketing?

The average out-of-state tuition among top Marketing programs is approximately $53,059 per year. However, costs vary significantly — many schools offer generous financial aid packages that can reduce the effective cost.

How long does it take to get a Marketing degree?

A bachelor's degree in Marketing typically takes four years of full-time study. Some programs offer accelerated tracks or combined bachelor's-to-master's options that can extend or shorten the timeline.

How are these Marketing rankings determined?

Our major rankings are independently calculated from U.S. Department of Education College Scorecard field-of-study (CIP) data — primarily median earnings 4 years after graduation and program scale (graduate count), with a 10+ annual graduates minimum per program. They are not derived from US News or any other publication.

Career outcomes for Marketing graduates

Among the top 10 ranked Marketing programs, the average early-career salary is approximately $82,836 per year. Below are the highest-paying Marketing programs based on federal College Scorecard earnings data reported by graduates four years after completion.

Santa Clara University — Santa Clara, CA · $109,183/yr (rank #1)
University of Southern California — Los Angeles, CA · $92,498/yr (rank #2)
University of California-Berkeley — Berkeley, CA · $92,446/yr (rank #3)
University of San Francisco — San Francisco, CA · $89,812/yr (rank #4)
University of San Diego — San Diego, CA · $86,522/yr (rank #5)

1. University of Southern California — Los Angeles, CA · 9.8% acceptance · SAT 1,495 · $72,097 tuition · 92% grad rate
2. University of California-Berkeley — Berkeley, CA · 11% acceptance · $50,547 tuition · 93% grad rate
3. Santa Clara University — Santa Clara, CA · 48% acceptance · SAT 1,426 · $61,293 tuition · 88% grad rate
4. University of California-Los Angeles — Los Angeles, CA · 9% acceptance · $49,403 tuition · 93% grad rate
5. Loyola Marymount University — Los Angeles, CA · 45.1% acceptance · SAT 1,359 · $62,357 tuition · 79% grad rate
6. University of San Diego — San Diego, CA · 52.4% acceptance · $59,486 tuition · 84% grad rate
7. University of San Francisco — San Francisco, CA · 61.7% acceptance · SAT 1,295 · $60,492 tuition · 70% grad rate
8. California State University-Northridge — Northridge, CA · 93.5% acceptance · $20,058 tuition · 57% grad rate
9. Menlo College — Atherton, CA · 68.5% acceptance · $53,630 tuition · 54% grad rate
10. California Baptist University — Riverside, CA · 84.9% acceptance · $41,228 tuition · 62% grad rate

Best Colleges for Marketing in California on PickACampus